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March 11, 2009
Contact:  Steve Jones
(202) 222-2373

ACC Releases Informational Brief "How to Talk Money (and What Not to Say) for Non-Financial Communicators"

Publication Provides Guidelines for Communicating Financial Issues

Washington, DC ––Today, the Association of Cable Communicators (ACC) released the March 2009 issue of ACCbriefs, "How to Talk Money (and What Not to Say) for Non-Financial Communicators."  The purpose of the publication is to equip cable communicators to effectively convey and understand financial information.

"The brief is very valuable because many communicators really struggle when they have to read or talk about financial matters," said Steve Jones, executive director of ACC. "This brief provides an in depth outline, with specific industry examples, of how to read financial statements and what should or should not be said about them."

Written by Ron Rizzuto, Ph.D, Co-Director of the Reiman School of Finance in the Daniels College of Business at the University of Denver, the brief provides an overview of key financial terms and concepts cable communicators should understand when they speak directly or indirectly about corporate or industry financial affairs.

The brief is available online at and was distributed to ACC members via e-mail. ACCbriefs provide clarity on complex industry and communications issues and are designed for communications, public affairs, government relations, executive office and other staff members who need a clear, concise, subject-oriented guide from the cable perspective on industry topics.

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The Association of Cable Communicators (ACC) is the only national, professional organization specifically addressing the issues, needs and interests of the cable industry’s communications and public affairs professionals. Formerly known as the Cable Television Public Affairs Association (CTPAA), its mission is to develop and promote cable communications excellence through professional development to help achieve industry and corporate goals. ACC works to enhance each member’s status and influence through skill building and professional development. For more information on ACC, go to

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