|FOR IMMEDIATE RELEASE|
February 7, 2008
2008 Cable Communications Institute Will be held June 1-4 in New York City
4rd Annual Institute Announces New Academic Partner: Syracuse University’s Newhouse School of Public Communications
Washington, DC ––The Association of Cable Communicators (ACC) announced its fourth annual Cable Communications Institute will take place June 1-4, 2008, in New York City at Syracuse University's Lublin House facility adjacent to Central Park on 61st Street. This graduate level program is designed for mid to senior level communications executives who would like to move their knowledge and careers to the next stage. Cable industry executives from programming networks, cable systems, industry suppliers and related associations are invited to apply to enhance their expertise on the overall role and impact of communications and public affairs within an organization.
Syracuse University was selected as ACC's academic partner for the newly revised, 4th Annual Institute because of the school's stellar communications' program and the ability to host the event in New York City. The upcoming Institute will emphasize communications techniques while still incorporating both public affairs and political activities. The proposed academic topics include:
›Strategic Communication Management
›Leveraging the Internet and New Media Communications Opportunities
›Validation Research: How to Measure Communications Efforts
›Strategic Community Relations and Grassroots Politics
›Television and Popular Culture
›Change and Change Management
›Employee Engagement and Communications
The program will consist of both case studies and topical discussions for many of the subjects listed above. Each of the Institute's three and a half days will explore one or more different management issues with emphasis on practical policies and skills and will provide concrete examples to approaching complex issues. Participants in the Institute will leave with enhanced practical skills completely transferable to their daily work.
The ACC Cable Communications Institute is just one of the programs the association offers its more than 700 members. To date, 60 cable industry executives have successfully completed past Institute programs, with participants coming from local cable systems, programming networks, multiple system operators and industry associations. Specific admission information and applications will be available shortly. Tuition for the program is expected to be approximately $3,500 and will include three nights housing at an adjacent hotel as well as most meals.
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The Association of Cable Communicators (ACC) is the only national, professional organization specifically addressing the issues, needs and interests of the cable industry’s communications and public affairs professionals. Formerly known as the Cable Television Public Affairs Association (CTPAA), its mission is to develop and promote cable communications excellence through professional development to help achieve industry and corporate goals. ACC works to enhance each member’s status and influence through skill building and professional development. For more information on ACC, go to http://www.cablecommunicators.org./