FOR IMMEDIATE RELEASE
September 18, 2007
|Contact:|| Michelle Butler
Association of Cable Communicators Expands Member Services
Industry's Only National, Professional Services Organization Devoted To Excellence In Communications Unveils Dramatically Enhanced Online Home, Member Resource at www.CableCommunicators.orgWashington, DC – As part of its continuing effort to broaden the array of services and professional tools available to its members, the Association of Cable Communicators (ACC) today announced the launch of a dramatically enhanced online home at www.CableCommunicators.org. The new Web site incorporates relevant and continually refreshed information, e-learning and Web 2.0 services like live online chats, Webinars and podcasts, and will serve as a focal point for cable communicators across the country. ACC also announced the creation of new mentoring and professional development opportunities through a new "Career Connections" initiative, and has scheduled two major networking events in October, in New York and Los Angeles.
"The role of the cable communicator has never been more important for the continued growth and success of our industry and our respective companies, and ACC is stepping up to the plate with a renewed focus on delivering real and meaningful benefits to an expanding base of members," said Peggy Ballard, ACC president and vice president of strategic communications for Scientific Atlanta, A Cisco Company. "We believe our new Web site will serve as a focal point of information, ideas and practical training for cable communicators across the country, one of a number of new member benefits we are implementing this fall. We hope all of our members will bookmark this site and visit often."
ACC's new Web site features an updated look as well as improved navigation, new content, extensive use of photos and video from ACC events and valuable information for cable communicators, with even more reserved for ACC members in an exclusive "Members Only" section. The site incorporates Web 2.0 applications like RSS feeds from leading cable trade and other news publications in the Headlines in Cable section of the homepage, which will help keep visitors apprised of what's happening in the cable industry and communications field. In addition, ACC is incorporating other advanced features and e-learning opportunities, such as online chats and webinars, into its Web site while continuing to offer the latest information on ACC events and services such as the Beacon Awards, FORUM, and CPR Facts, the association's bi-weekly e-newsletter.
New "Career Connections" Initiative Promotes Mentoring And Career Development
ACC's new "Career Connections" initiative will tap into the extensive knowledge of the association's most experienced members to meet the mentoring and professional development needs of its more junior members. The ongoing series will include online, print, video and podcast elements. The new ACC Web site features a Career Connections section that will direct members to written, video and podcast interviews with leading cable communications practitioners discussing how their careers have evolved and the skills needed to succeed in the business today. Excerpts of these interviews will also run in CPR Facts, ACC's bi-weekly e-newsletter. The first participants in this series include: Pete Abel, vice president, corporate communications, Suddenlink Communications; Ellen Kroner, senior vice president, corporate communications and marketing, Rainbow Media Holdings, LLC; Mark Harrad, senior vice president, corporate communications, Time Warner Cable; Mary Jo Moehle, vice president of Investor Relations and Communications, Charter Communications, Inc.; and Michelle Rice, senior vice president, distribution & strategy, TV One.
Organization Sets Two Major October Networking Events, In New York and Los Angeles
ACC is helping its members "get connected" at two regional events in October to continue to expand its networking opportunities outside of Washington, D.C., the location of FORUM, the association's annual conference, and the two rounds of Beacon Award judging. On October 3 ACC will help its Los Angeles area members kick off the fall season at the Fox Studios lot for a networking event from 6:00 – 8:00 p.m. For ACC members and other cable communicators in the New York City area, ACC will host a networking reception on Tuesday, October 16 from 6:30 p.m. to 8:30 p.m. at the ESPN Zone on 1472 Broadway. Guests will receive a complimentary game card and will be eligible to win door prizes throughout the evening. Cable professionals who attend the events and decide to join ACC that night will receive $100 off the membership fee.
Redfish Software helped in the construction of ACC's new Web site. The new site is hosted by DreamHost, a carbon neutral, "green" hosting company.
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The Association of Cable Communicators (ACC) is the only national, professional organization specifically addressing the issues, needs and interests of the cable industry's communications and public affairs professionals. Formerly known as the Cable Television Public Affairs Association (CTPAA), its mission is to develop and promote cable communications excellence through professional development to help achieve industry and corporate goals. ACC works to enhance each member's status and influence through skill building and professional development. For more information on ACC, go to www.cablecommunicators.org.