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August 28, 2012
Contact:  Steve Jones
(202) 222-2373

Top Cable and Communications Executives to Address the

Critical Skills for Today: Communicator.2012 at ACC's FORUM 2012

ACC's Annual Conference to be held Sept. 12-13 at the Hilton New York

Washington, DC ––The Association of Cable Communicators announced that top cable communicators Ellen East, Shirley Powell, Misty Skedgell, Leigh Woisard and Michael Powell as well as communications experts Gary Sheffer and Maril MacDonald will address the skills that a communicator.2012 needs to succeed today during ACC's FORUM 2012: Communicator.2012 The Critical Skills for Today, held September 12-13 at the Hilton New York.  And just confirmed, CNN's Dana Bash will be featured as the moderator of Thursday's election panel, It's a Mad, Mad Political World.

A complete agenda for FORUM 2012, sponsorship opportunities and registration materials can be found at

"This year FORUM will touch on the communications functions that every cable communicator needs in their tool box of skills," said Steve Jones, executive director, Association of Cable Communicators.  "Topics will look at external, internal, policy communications and even story-telling techniques.  We've recruited speakers with expertise on the critical communications issues facing ACC members.

Cable communicators who attend ACC's jam-packed, content-filled, two-day annual conference will learn:

  • The New Model for Corporate Communications from General Electric's Gary Sheffer, vp, corporate communications & public affairs
  • What it Takes to be a Chief Communications Officer from Three CCO's including Ellen East, Shirley Powell and Gary Sheffer
  • The Evolution of Engagement from Maril MacDonald, CEO, Gagen MacDonald
  • How to Manage Your Execs from Misty Skedgell, svp, TBS, Inc. and Leigh Woisard, vp, Cox Communications
  • A Q&A on Washington Policy and Politics featuring Michael Powell, CEO, NCTA
  • The Journalists' Point of View (II) from David Bauder, Anthony Crupi, Michael Grebb, Marisa Guthrie and Andrea Morabito
  • The Dish on Election Year Politics from Political Pros Arik Ben-Zvi, John Feehery and Bruce Haynes moderated by Dana Bash, Senior Congressional Correspondent, CNN
  • How to Tell Your Story and Control Your Message from Donald Forbes, senior director, corporate communications, Bright House Networks
  • The Best of the Best Cable Communications Efforts of the Last Year at the 2012 Beacon Awards Ceremony

FORUM is ACC's redesigned, engaging, two-day (including the Beacon Awards® Gala), national, educational conference designed for cable communications and public affairs professionals who have responsibilities that incorporate communications, government affairs, public relations, customer service, publicity or any combination of these duties. Delegates range from front line employees to senior executives who share innovations, explore industry trends and discuss technological advances affecting the full spectrum of communications and public affairs issues. During FORUM, cable industry professionals strengthen their communications and public affairs skills, share best practices, and understand how communications and public affairs impact their organizations.

Running through August 31, the full conference registration fee is $900 (September and after $1,000), and includes a ticket to the Beacon Awards luncheon program on Thursday starting at 12:45 pm.  Individual day registration rates for either Wednesday (9/12) or Thursday (9/13) are $550.  Additionally, individual tickets for the Beacon Awards luncheon are available for $150 per person.

# # #

The Association of Cable Communicators (ACC) is the only national, professional organization specifically addressing the issues, needs and interests of the cable industry’s communications and public affairs professionals. Formerly known as the Cable Television Public Affairs Association (CTPAA), its mission is to develop and promote cable communications excellence through professional development to help achieve industry and corporate goals. ACC works to enhance each member’s status and influence through skill building and professional development. For more information on ACC, go to

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