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Headlines: Communications

Compiled from external media

BrewDog's marketing plan for invading America: Don't change a thing

The upstart British brewer is sticking to its nonconformist roots as it enters the U.S. market. But there's one topic it won't touch. Read entire article
2 Dec 2016 | 12:18 pm PST

W2O alum Steph Glickman joins Pfizer as comms director

She previously worked at W2O Group, Ruder Finn, and MS&L Worldwide. Read entire article
2 Dec 2016 | 10:03 am PST

Comms can help prove Silicon Valley isn't an empathy-free zone

Businesses on the West Coast may lack empathy and have been slow to wake up to their wider social responsibilities, but they are still on the positive side of the balance sheet in terms of value creation. Read entire article
2 Dec 2016 | 9:05 am PST

Poll: Should more brands follow Kellogg's lead and stop advertising on Breitbart?

Tell us what you think of the cereal company's controversial move. Read entire article
2 Dec 2016 | 7:21 am PST

Breakfast Briefing, 12.2.2016: The never-ending campaign; OT injunction appealed

And YouTube star Mikey Murphy chats with PRWeek about what makes social media celebrities different than film or TV stars. Read entire article
2 Dec 2016 | 4:48 am PST

Davis Goldberg & Galper providing legal, comms support for embattled Ukrainian oligarch

The firm, cofounded by former White House special counsel Lanny Davis, is helping Dmytro Firtash with both legal matters and strategic communications, according to Justice Department documents. Read entire article
1 Dec 2016 | 11:34 am PST

How pharma brands are marking #WorldAIDSDay

Many companies are taking the opportunity to share their progress or research towards finding a cure or developing treatments for the HIV and AIDS. Read entire article
1 Dec 2016 | 9:44 am PST

Breakfast Briefing 12.1.2016: Take a bow, Pat Ford

Donald Trump begins his 'thank you' tour today in Indiana and Ohio. Read entire article
1 Dec 2016 | 4:45 am PST

Watch: W Communications brings AR greetings card to life for the White House

London-based PR firm W Communications has been appointed by animations studio Nexus to bring the White House's new augmented reality (AR) greetings card to life in the UK. Read entire article
1 Dec 2016 | 3:48 am PST

Right-wing news site Breitbart 'declares war' on Kellogg's following advertising cull

Right-wing American news outlet Breitbart is urging its readers to boycott Kellogg's following the cereal company's decision to cease all advertising on the site. Read entire article
1 Dec 2016 | 1:37 am PST

Fred Cook: 'PR needs more balls'

Cook offered simple advice for the coming five years in PR at the Institute of Public Relations Research Symposium in New York on Wednesday. Read entire article
30 Nov 2016 | 2:14 pm PST

MSLGroup acquires Canada's North Strategic

The firm will be a part of Publicis Communications but retain its brand. Read entire article
30 Nov 2016 | 12:48 pm PST

Text100 taps ex-FICO comms head Astle

After leaving the credit score company, Astle boomerangs back to Text100 to help clients find solutions to different challenges posed by disruption, regulatory measures, and innovation. Read entire article
30 Nov 2016 | 10:46 am PST

Focus group: America

The director of brand strategy at Grey San Francisco gives a briefing on the lessons learned from the surprising results of the election. Read entire article
30 Nov 2016 | 10:34 am PST

Lewis opens doors to New York office

The location is the firm's 28th around the globe. Read entire article
30 Nov 2016 | 9:18 am PST

WE brings on Stephanie Marchesi to lead healthcare sector, Eastern region

The dual role is newly created at the independent firm. Read entire article
30 Nov 2016 | 8:12 am PST

McDonald's deflects #Fightfor15 protests with 'America's best first job' videos

As activists rallied for a higher minimum wage on Tuesday, the fast-food giant subtly made its own argument on Twitter. Read entire article
30 Nov 2016 | 6:53 am PST

Breakfast Briefing: The 8 stories PR pros need to know on Wednesday morning, 11.30.2016

New on Wednesday morning: Golin hauls in Essilor of America account; Trump plans first press conference as president-elect. Read entire article
30 Nov 2016 | 5:22 am PST

Lens maker Essilor of America brings on Golin as PR AOR

Golin's Gary Rudnick said the account from the maker of Transitions lenses is the firm's most significant account win of 2016. Read entire article
29 Nov 2016 | 12:45 pm PST

December initiatives provide us principles to strive for in 2017

Read the profiles of our 2016 Hall of Fame honorees Margi Booth, Lisa Caputo, David Drobis, Steve Harris, John Onoda, and Patrice Tanaka, and you will see themes emerging from which everyone can learn. Read entire article
28 Nov 2016 | 11:17 am PST

Postcard from Germany: stepping onto the global stage

The PR industry is changing fast to support the reach of German companies in emerging markets - and to stake Germany's claim as a bridge into post-Brexit Europe for international brands.
Read entire article
17 Oct 2016 | 1:24 am PDT

Phoenix is a hot business climate for comms pros

The PR world in Phoenix comprises mostly small agencies and local client work. Some larger national agencies have offices there as well, including Allison+Partners and Havas PR.
Read entire article
12 Jul 2016 | 12:30 pm PDT

In Wellington, New Zealand, success arises through partnering

"The economy is pretty strong, especially the creative, digital, and education sectors"
Read entire article
12 Jul 2016 | 11:37 am PDT

For PR pros, Greensboro, North Carolina has 'the right amenities,' sans urban hassle

Monty Hagler, RLF Communications' CEO and founder, chose the North Carolina city as his agency base because of the quality of life.
Read entire article
13 Jun 2016 | 10:44 am PDT

Doha and Qatar: what PR pros need to know about their rapidly growing economies

Fatima Sultan Al Kuwari, senior director of brand and corporate responsibility, Ooredoo Group
Read entire article
7 Jun 2016 | 11:22 am PDT

Zurich's internationally minded economy creates opportunity for PR industry

A look at the Swiss city's PR landscape with Wolfgang Weber-Thedy, managing partner, Weber-Thedy, which represents Ogilvy PR.
Read entire article
6 May 2016 | 6:08 am PDT

Eric Mower + Associates' Sean Casey touts Albany's rich history, progressive thinking

Albany is part of a larger, bustling metro area that overlaps with four counties and three major cities, each with its own identity.
Read entire article
3 May 2016 | 12:40 pm PDT

No time to siesta for Barcelona's PR professionals

Ben Miller, director of global comms at sports and entertainment firm Actyvos Group, discusses agency life in the seaside city.
Read entire article
16 Mar 2016 | 12:37 pm PDT

An energized Cleveland preps for 2016 Republican convention, global spotlight

Brian Grace, director of communications at Progressive Insurance, runs down how the lakeside city is gearing up for big events like the 2016 Republican National Convention.
Read entire article
18 Feb 2016 | 10:04 am PST

Spotlight: Guangzhou

Emily Situ, general manager of RF Thunder in Guangzhou and Hong Kong, discusses PR in the booming South China market building momentum as a tech hub
Read entire article
27 Jan 2016 | 8:30 am PST

Santa Barbara's PR climate: highly desirable, low on entry-level opportunities

A sophisticated California lifestyle without LA's traffic or huge crowds has many young comms pros psyched to work in the beachside city, says Davies CEO.
Read entire article
25 Jan 2016 | 9:13 am PST

In Brooklyn, PR agencies battle for talent under the Manhattan Bridge Overpass

Your guide to the rapidly evolving PR scene in Brooklyn's "Tech Triangle."
Read entire article
19 Jan 2016 | 12:18 pm PST

It can be hard to find - and keep - PR pros in LA, says Lagrant CEO Kim Hunter

The president and CEO of Lagrant Communications says that, sunshine aside, it can be difficult to find elite PR professionals in the City of Angels
Read entire article
22 Dec 2015 | 11:59 am PST

Regional spotlight: Des Moines' niche markets, from PR to politics

Chris Diebel, MD at LPCA Public Strategies, details how the caucus process and urban investment make the city a hot destination for PR pros
Read entire article
23 Nov 2015 | 8:37 am PST

Global spotlight: The marketing mindset of Manchester

Alison Last, corporate comms manager at Kellogg's, says in-house and agency opportunities abound for PR pros in the city's vibrant economy
Read entire article
19 Nov 2015 | 10:48 am PST

Regional spotlight: Richmond's tight-knit PR community and intense talent wars

Jill Vaughan, comms director at Virginia Lottery, discusses how Richmond's helpful spirit benefits newcomers to the city's PR scene
Read entire article
27 Oct 2015 | 12:21 pm PDT

Global spotlight: How social media drives Tokyo's PR business scene

Kyoko Fujii Takagi, corporate comms division supervisor at Dentsu PR, details how the evolution of social media has impacted the city's comms landscape
Read entire article
27 Oct 2015 | 7:56 am PDT

Global spotlight: The new media landscape of New Delhi

Kapil Rampal, founder and CEO of Creative Crest, says hard work in a welcoming environment brings success in the city's comms space
Read entire article
29 Sep 2015 | 12:32 pm PDT

Regional spotlight: Tech-savvy transit hub Newark is perfect fit, says Audible

Matthew Thornton, VP of comms at Audible, discusses how an influx of creative brands and a tech-related approach have revitalized the city
Read entire article
29 Sep 2015 | 7:27 am PDT

Jamaica offers year-round promotional opportunities, from tourism to PR

Sandra Scott, deputy director of tourism and marketing at the Jamaica Tourist Board, explains the island's ins and outs.
Read entire article
25 Aug 2015 | 12:03 pm PDT
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