February 28, 2014 - About ACC / Membership / FORUM / Beacon Awards
Inside This Issue:
Printable Entry Form Now Available for 2014 Beacon Awards
The Association of Cable Communicators (ACC) announced this week that now it’s even easier to enter the 2014 Beacon Awards®. The organization has just added an electronic, one-page printable, entry form in addition to the Call for Entry brochure posted on the ACC website. Both the printable entry form and Call for Entry Brochure may be found at https://www.cablecommunicators.org/awards_beacon.php.
Newly added for 2014, advertising and public relations agencies – for the first time – may enter the Beacon Awards® with the permission of the client cable system or network. Entrants only need to submit a project summary of up to two pages, a completed entry form and payment. All Beacon Award entries must represent work executed and results achieved between March 23, 2013, and March 21, 2014. In addition to electronic submissions, individuals may continue to submit their entries by mail or via a delivery service or send hard copies of supplemental supporting materials. March 21 is the deadline for accepting entries to compete in the 2014 Beacon Awards®.
The Beacon Awards Ceremony will be one of the highlights of ACC’s annual conference, FORUM 2014, June 3-5 in Atlanta at the Omni Hotel at CNN Center. The Beacon Awards® have been cable’s highest recognition of communications and public affairs excellence since 1989. For more information, go to https://www.cablecommunicators.org/awards_beacon.php.
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Time Warner Cable Promotes Interactive STEM in Sports Exhibition
On the day before the running of the Daytona 500, in Austin, Texas, Time Warner Cable held its “Full Speed Ahead” event to highlight the science, technology, engineering and math (STEM) behind race car driving. The event took place at the Thinkery, the city’s children’s museum, and featured hands-on exhibits where children learned about STEM in Sports.
The STEM in Sports series is part of Time Warner Cable’s Connect a Million Minds (CAMM) commitment to inspire kids to excel and pursue careers in STEM. Utilizing the popularity of sports, such as race car driving, participants can understand how STEM impacts a variety of activities, including the sports they enjoy watching and participating in.
"Full Speed Ahead” featured a four-seat auto racing simulator putting kids in the driver’s seat to learn more about STEM in racing; a remote control race car track that demonstrates the principles of auto racing and a STEM in Sports News Desk where participants recorded an auto racing sportscast.
“Austin is a growing hub for race car enthusiasts of all ages, and this STEM in Sports event is an exciting way for children to be exposed and interact with the science, technology, engineering and math behind the sports they love,” said Kathy Brabson, area vice president of operations for Time Warner Cable in central Texas. “This partnership with the Thinkery and its mission to connect children to the “how” and “why” things work complements Time Warner Cable’s commitment to inspire children to discover the STEM in items they use and activities they do every day to become the problem solvers of tomorrow.”
The Thinkery will also offer other STEM activities throughout the museum including Wheeled Racers, where children can challenge themselves to design and build a vehicle using recycled materials, then test it to see how it compares to other cars.
Guests were able to participate in all events following their paid admission to the museum. Additionally, Time Warner Cable paid the admission fees for children from select Boys & Girls Clubs, Girl Scout troops and Girlstart to join in the fun. For additional information, contact Bobby Amirshahi at email@example.com or 212-420-4877.
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Turner Voices Supports Creativity and the Community
Turner Broadcasting, with a global scope and local focus, cares about fostering creativity and innovation, and understands these activities are helpful for its business needs. The company works to build an engaged employee base and part of that process includes investing in the community. Turner Voices is an initiative that focuses on youth development, creating a potential pipeline of talent and uses the arts to foster creativity in the community. As a part of Turner’s strategic engagement with Turner Voices, the company will utilize two new free programs in 2014.
Turner Voices in the Arts is a week-long externship for high school age youth who are interested in learning about artistic and creative careers at Turner. This week-long career exploration will expose youth to different career fields and will incorporate hands-on learning, tours, panels, speakers and special events.
This small program of 25 students will provide an intimate experience for teens to interact with Turner employees and programming. Students apply on an individual basis. There are several steps to the application process including the initial application, a sample of artistic work (i.e. drawing, writing, animation, graphic design, music), and an interview. Program dates are June 9 to 13.
Turner Voices in Technology is a day-long workshop that explores one of several areas of technology. Nonprofits or schools with a 501(c)(3) affiliation can apply to bring up to 25 youth for a day. Each workshop is centered on one area of technology.
One of the program goals is to align student interest with an area of technology used at Turner. Company employees will engage with youth and lead activities that include speakers, panels, tours, and hands-on demonstrations. Selected nonprofits will engage in a day-long workshop in their area of interest and on a date of their choosing. For more information go to, http://www.turner.com/careers/students-and-recent-grads.
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Comcast and NBCUniversal to Provide The Arc with $3.7 in Support
The Arc, an advocate for the rights of the disabilities community, and Comcast Corporation announced they have formed a new national partnership to support and expand digital technology opportunities for people with intellectual and developmental disabilities (I/DD).
Through a three-year commitment, Comcast and NBCUniversal will provide The Arc with $3.7 million in cash and in-kind support, including airtime to promote The Arc’s public service announcements on cable and broadcast channels and xfinity.com. The Comcast Foundation is also providing $400,000 to support The Arc’s national digital training program and improve technology access and services by launching up to 12 Comcast and NBCUniversal Digital Literacy Learning Labs in major metropolitan U.S. cities.
The Arc will use the new funding to design an online resource center for cataloguing and rating apps, software and other digital resources. The 700 local chapters of The Arc nationwide will participate in designing and contributing resources to the online resource center.
“Thanks to Comcast and NBCUniversal, The Arc has a tremendous opportunity to raise awareness across the country about The Arc and the population we work with, and this partnership affords us the ability to launch an exciting new program that could change the lives of people with I/DD. By learning how to get online, people with I/DD are in a better position to gain employment, expand their social circle, and be a part of the increasingly growing community that exists online,” said Peter Berns, CEO of The Arc.
“We believe that technology, and the doors it opens, can be a game changer for the disabilities community,” said Charisse R. Lillie, vice president of community investment for Comcast Corporation and president of the Comcast Foundation. “Through this new partnership with The Arc, we hope to connect and empower this community with technology that can improve their lives.”
Digital literacy is an important area of focus for the disabilities community and The Arc, in this increasingly digital and online world. The majority of people with I/DD have limited or no access to contemporary and comprehensible information and communication technologies. This partnership will focus on assisting people with I/DD to gain access to and make effective and safe use of the Internet, including social media. For additional information go to www.thearc.org, or contact Charisse R. Lillie at firstname.lastname@example.org or 215-286-7370.
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$3.5 Million Cox Foundation Grant to Atlanta Speech School
The James M. Cox Foundation announced this week a $3.5 million grant to the Atlanta Speech School. The grant will create the Cox Online Campus, a research-based professional development resource for Georgia's early childhood educators. The Cox Online Campus will be accessible to teachers statewide in early August and include practical strategies to stimulate vocabulary, critical thinking, imagination and problem solving. Individuals will also have access to live e-coaches from the Atlanta Speech School's staff to answer questions, share experiences and provide feedback.
The campus is comprised of training modules with video footage drawing from the Cox Pre-K classroom at the Charles R. Drew Charter School, which serves as a research and design site for the training program. When it opened in 2000, Drew Charter School ranked last among Atlanta Public Schools. Thanks to the research and investment in early childhood education, Drew is now the top ranked elementary academy in Atlanta. The Cox Online Campus will remove physical and financial barriers to make these successful practices available to teachers of children from birth to eight years of age.
"Our goal is to make it easy for teachers to turn this research into immediate action," said Cox Enterprises Chairman Jim Kennedy. "We are pleased to join other philanthropic donors, government leaders and provider agencies supporting this effort. This grant will help the Atlanta Speech School take this model program and its results statewide."
According to national research, children born into low-income families arrive in kindergarten having heard 30 million fewer words during their first four years of life than their peers from more financially-stable homes. This lack of early exposure to language puts these children at a disadvantage, impacting development of vocabulary and reading skills once in school. Research and teacher training through the Cox Online Campus will help narrow the word gap and put all Georgia students on a path toward grade level reading by third grade. For additional information, contact Elizabeth Olmstead at email@example.com.
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Discovery Host’s Second Future@Now Conference
Earlier this week, Discovery Education hosted Future@Now: Roadmap to the Digital Transition at Discovery’s headquarters in Silver Spring. Streaming live to a worldwide audience, the second annual event focused on a critical issue in education today, implementing effective, district-level digital transitions that prepare students for citizenship, college and careers.
At this year’s event, attendees heard from a variety of education leaders on creating actionable roadmaps for transforming teaching and learning through educational technology, dynamic digital content, and job-embedded, sustained professional development. Speakers offered valuable insight including Sujean Lee, vice president of philanthropy at Chobani and Commander Brent Phillips, director of marketing & outreach for the U.S. Navy Recruiting Command.
The conference also welcomed U.S. Secretary of Education Arne Duncan and Rep. George Miller (D-CA), the sponsor of the Transforming Education through Technology Act to help lead the dialogue. Additionally, Superintendent of Schools Alberto Carvalho of Miami-Dade County Public Schools; Superintendent Dr. S. Dallas Dance of Baltimore County Public Schools; Chancellor Kaya Henderson of District of Columbia Public Schools; and Superintendent of Schools/CEO Chris Kennedy of West Vancouver School District, Canada, shared their perspectives on the digital transitions they are leading in their school systems.
Panel discussions throughout the day shared strategies that can implemented as districts create their own roadmaps for digital transitions. Discussion topics included how students are affected by the digital transition, how to plan for the transition, how to implement change and how to fully integrate digital resources into the classroom.
The conference concluded with a virtual field trip, hosted by Secretary Duncan, to a digital classroom in Washington, DC, as part of Discovery Education and the White House’s “Of the People” webinar series. “Of the People” offers middle and high school students unique access to White House professionals, experts and personalities in a series of 30-minute virtual events broadcast live from the White House and open to all classrooms nationwide. For more information on Future@Now, go to www.discoveryeducation.com/futurenow2014 or contact Amber Harris at firstname.lastname@example.org or 240-662-5235.
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Volunteer to Judge the Beacon Awards®
Are you interested in connecting with your fellow cable communicators? ACC needs volunteers to judge the 2014 Beacon Award®. Get involved and help put your stamp on ACC programs to meet the needs of cable communicators. For more information please contact Steve Jones at email@example.com or call 202-222-2373.
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Weather Channel: Corporate Communications Specialist
The Weather Channel is looking for a corporate communications specialist in New York City (Job ID: 3170) to participate in the planning, coordination and execution of internal and external communications plans. Manage and coordinate earned-media communications tactics, as part of the overall strategic communications plan, with a focus on supporting The Weather Company digital, television and ad sales divisions. Also work on PR efforts for international and affiliate sales, as well as internal communications. Requirements include a bachelor's degree in communications, public relations, journalism or a related field preferred and three years PR experience, preferably in a corporate or PR agency setting. Use The Weather Channel jobs link for more information.
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Thank You Corporate Members!
For information on how your organization can join ACC as a 2014 corporate member, please contact Steve Jones at firstname.lastname@example.org or 202-222-2373. For membership details, go to http://www.cablecommunicators.org/cmember.php.
AMC Networks Inc.
Bright House Networks
Cablevision Systems Corporation
Time Warner Cable
Turner Broadcasting System, Inc.
Friends & Associates
Cisco Systems, Inc.
Crown Media Family Networks
National Cable & Telecommunications Association
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