Cable in the Classrooms Releases Trends in K-12 Report
President Obama and Education Secretary Duncan earlier this month launched ConnectED, an initiative calling for a huge increase in bandwidth for schools and changes to the e-Rate program. Following The Cable Show, the Leading Education by Advancing Digital (LEAD) Commission issued a set of recommendations for more technology use, faster broadband connections and better teacher training in K-12 schools. These initiatives have been shaped by the underlying trends in education, which are also affecting school purchasing decisions and the selection of teaching resources.
Ed-tech experts, school administrators and a host of related reports have identified five key trends in education that will impact the cable industry. While not happening everywhere, these trends represent the future of education and each creates needs for schools and opportunities for the cable industry. These five key areas are the Common Core State Standards Initiative (CCSS) and online testing; Bring Your Own Device (BYOD)/Bring Your Own Technology (BYOT); digital textbooks and online, digital content; blended learning and flipped classrooms; and digital equity and cloud computing.
Understanding the trends reshaping education is important to anyone marketing broadband or content to schools, or for companies that would like their videos and online lessons used by teachers. Trends in K-12 Education will help your company craft your products and messaging for schools. The report may be downloaded from the Cable in the Classroom Web site. The organization encourages cable operators and programmers to share the report with colleagues and coworkers. For additional information contact Helen Chamberlin at firstname.lastname@example.org or 202-222-2362.
If you experience any trouble with your login or accessing a specific session, contact Steve Jones at email@example.com or 202-222-2373.
“Congratulations to this year’s Characters Unite Award winners who, in the face of adversity, have worked tirelessly to fight hate and discrimination while promoting acceptance in their communities,” said Mac Budill, president, NBCUniversal TV Networks Distribution. “Along with our distributors, we’re proud to recognize these leaders for their remarkable efforts.”
“We applaud these ten incredible role models for the tremendous contributions they have made in their communities,” said Toby Graff, senior vice president, public affairs, USA Network. “They truly embody the Characters Unite mission with their dedication to combating discrimination and promoting greater acceptance. With these grants and recognition, we are proud to help each honoree expand their important efforts.”
Each honoree will be acknowledged during a hometown award ceremony and will receive a $5,000 grant from USA Network and participating local cable systems to support their project or related nonprofit organization. Additionally, honorees will be featured on-air in a PSA, online at charactersunite.com and via a social media promotion campaign.
Nominations for the Characters Unite Awards were submitted by the public on charactersunite.com during Characters Unite Month in February, when the network leverages all its platforms to spotlight the importance of combating hate and intolerance.
The winners are: George Garcia, Clearwater, Fla. (Bright House Networks), executive director, Suncoast-High Point YMCA; Linda Michalski, Chatham, N.J. (Cablevision), teacher, Benedictine Academy; Linda Hooper, Whitwell, Tenn. (Charter), public speaker and former principal, Whitwell Middle School; Steve Bandura, Philadelphia (Comcast), coach and recreation leader, Philadelphia Department of Parks & Recreation, director, Philadelphia Youth Organization; Carrie Severson, Scottsdale, Ariz (Cox Communications), CEO, founder and leader, Severson Sisters; Jamie Boersma, Des Moines, Iowa (Mediacom), CEO, Girl Scouts of Greater Iowa; Petty Hunter, Abilene, Texas (Suddenlink), president, Abilene Chapter of the NAACP, executive director, Neighborhoods in Progress; Eric I. Lu, Los Angeles (Time Warner Cable), founder, The Jubilee Project; Leslie DeDora, Granite Bay, Calif., founder, executive director and program director, A Touch of Understanding; and Patrick Burke, Boston, co-founder, You Can Play Project.
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Throughout MLB All-Star Week, Time Warner Cable and MLB-branded food trucks will feature baseball themed food around Manhattan, Queens and Staten Island, with all proceeds being donated to charity. As the designated Official WiFi Provider of MLB All-Star Week, each truck will also be the site of a free WiFi hotspot, allowing customers to check scores and get updates on mlb.com.
“We’re thrilled to partner with MLB in creating unique experiences for our customers,” said Jeffrey A. Hirsch, executive vice president, chief marketing officer, Residential Services of Time Warner Cable. “Our collaboration is a home run for them to stay connected to our products and services as well as the teams they love during All-Star Week.”
Customers can also visit Time Warner Cable exclusives at www.twc.com/exclusives to enter for a chance to win tickets to All-Star Week events including the All-Star Game, Gatorade All-Star Workout Day, and Taco Bell All-Star Sunday. To find the specific locations of the food trucks with free WiFi, go to www.twc.com/mlballstarweek. For additional information contact Nathalie Burgos at firstname.lastname@example.org or 212-364-8545.
Aungst has helped the organizations listed above and others during his career as a senior executive with more than 20 years of innovative and progressive management and leadership experience in both private and public sector organizations, including six years as Mayor of Clearwater. Congratulations Brian!
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