January 12, 2007-About CTPAA / Membership / FORUM 2007 / Beacon Awards

Inside this Issue:

Focus on FORUM: Sharon Kleinpeter
First Round of Beacon Judging Completed
Cable Center Launches $10 Million Chairman's Campaign
Donations Needed for the 2007 Silent Auction
Inspiration Networks Responds to Typhoon Victims in the Philippines
New FORUM Seminar Targets Publicists and PR Practitioners
NCTA Seeks Nominees for 2007 Vanguard Awards
Government Relations Best Practices Section of the CTPAA Web Site Updated
Opportunity to Assist By Running PSAs
Enter the 2007 Public Affairs Programming Awards
Thank You, Corporate Members!

 Focus on FORUM: Sharon Kleinpeter
Editor's Note: CTPAA is running a series of interviews focusing on members' experiences at FORUM, CTPAA's annual three-day conference for cable public affairs professionals.  This issue, Sharon Kleinpeter, Vice President of Governmental and Public Affairs for Cox Communications-Greater Louisiana, talks about her experiences at FORUM. 

What was your first FORUM?

2001.

How many FORUMS have you attended?

Six.

What was your best takeaway ever from FORUM?

The ESPN Good Sports Award!  Really, it makes me very proud to win a Beacon. Our team invests so much energy-"blood, sweat and tears," to provide meaningful initiatives that impact our community. To be recognized for those efforts validates our efforts.

Additionally, even though I cannot always attend, I think the Master Courses are very beneficial. Also, you always bring the public policy and thought leaders in for the general and break out sessions. FORUM has helped me grow professionally and personally.

What did you learn at last year's FORUM that helped you in your job in 2006?

I learned strategies for handling RBOC statewide franchising efforts. The panel was excellent and I was able to use some of the tactics in our statewide franchising efforts.

What is your favorite FORUM memory?

The thing that impresses me most about FORUM is the camaraderie and discussions with colleagues from across the country who face the same issues we face. I remember how warm and welcoming people were during my first FORUM experience. It made me a believer in the value of this wonderful, educational event.

For a complete listing of all FORUM events, please see the preliminary program at http://www.ctpaa.org/forum_agenda_2007.shtml.
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 First Round of Beacon Judging Completed

CTPAA members from across the country gathered at the NCTA building in Washington, D.C., on January 10 and 11 to serve as first round judges for the 2007 Beacon Awards.  The two days of judging began on Tuesday evening with a reception hosted by NCTA for all Beacon judges at the organization's new headquarters in Washington D.C. 

On Wednesday morning, executive director Steve Jones welcomed the judges and thanked them for volunteering their time over the next two days to judge the 493 Beacon entries.  Beacon judging operations work group members Brian Wirth, vice president, government and public affairs for Time Warner Cable and Maryann Kafer, director of public relations for the Ohio Cable Telecommunications Association provided an in-depth review of judging procedures.

The final round of Beacon judging will be held on Thursday, January 25.  Approximately 50 senior public affairs professionals will review the entries that advanced from the first round to the final round.  CTPAA will announce the finalists in February and the winners during the 2007 Beacon Awards gala on March 13, the final event of FORUM 2007.

Thanks to all 55 volunteers who participated as a first round Beacon Award judge earlier this week:

Al Aldridge, Bright House Networks
Susan Anable, Cox Communications
Portia Badham, BadWyn Communications
Juergen Barbusca, Cox Communications
Karen Ann Benson, Cox Communications
John Borack, Time Warner Cable
William Bronson, Comcast
Amy Carrocia, FSN New England
Vickie Carpenter, Time Warner Cable
Mary Ann Charles, EWTN Global Catholic Network
Lynne Coker, Charter Communications
James Cook, Armstrong
Kim Dimson, Cox Communications
John Dobken, Insight Communications
Todd Eachus, Comcast
Adam Falk, Cablevision
Klayton Fennell, Comcast
Teresa Ferrante Halibur, Time Warner Cable
Joshua Friedman, Comcast Potomac Region
Frank Gallagher, Cable in the Classroom
Kimberly Gilmore, A&E Television Networks/The History Channel
Roger Heaney, Time Warner Cable
Jennifer Hill, Comcast Cable, MD/DE Region
Tamar Hoapili, Cox Communications
Jason Holmes, Comcast Cable
Lorelie Johnson, Bright House Networks
Maryann Kafer, Ohio Cable Telecommunications Association
Melissa Lee, CTAM
Reinaldo Llano, Bright House Networks
Stephen Macias, here! Networks
Pamela Marino, Cox Communications
Debra Marton, Comcast
Daniel McGlone, NAMIC
Sara Mongell, Comcast
Lisa Olmsted, Scientific Atlanta, A Cisco Company
Krista Ostensen, Discovery Communications, Inc.
Skip Perham, FSN New England
George Perrett, Time Warner Cable
Ivonne Rabassa, Rainbow Media Holdings, LLC
Tina Rebholz, Comcast
Natalie Ricchuito, Comcast
Mead Rust, A&E Television Networks/The History Channel
Casey Schick, Fox Cable Networks
Ann Schiffman Ruble, Cox Communications
Robin Scullin, Cable in the Classroom
Allison Shelton, NCTA
Kelly Sloan, GSN:  The Network for Games
Paula Smith, Time Warner Cable-Southwest Division
Lauren Spates, Comcast Cable
Jud Stewart, Armstrong
Rachel Vallieres Macias, Cable in the Classroom
Summer Widhalm, Cox Communications
Brian Wirth, Time Warner Cable
Rhonda Yates, Cable in the Classroom
Stuart Zakim, Showtime Networks
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 Cable Center Launches $10 Million Chairman's Campaign

The Cable Center recently announced the launch of The Chairman's Campaign, a fundraising drive to raise $10 million over the next two years.  Funds raised from the campaign will be used to create an operational endowment that will allow The Cable Center to strengthen and broaden its programs and activities.

The Chairman's Campaign is led by Bill Bresnan, chairman/CEO of Bresnan Communications and The Cable Center's chairman of the board. Bresnan made a $500,000 challenge gift whereby he will match any donation over $50,000 up to the maximum of $500,000.  Patrons who donate gifts of $50,000 or more will be recognized as members of the Chairman's Circle, receiving certain "extras" that include special invitations to events run by The Cable Center.  In addition to Bresnan's donation, the Comcast foundation gave $1 million to kick off the campaign.  In recognition of the Comcast's Foundation's gift, The Cable Center will dedicate the Video Tower in its Great Hall, naming it "The Comcast Video Tower." 

The start-up donations from the Comcast Foundation and Bresnan will be put toward initiatives that concentrate mostly on higher education, including running a course with C-SPAN at the University of Denver and other schools, designing a customer service track at the graduate level and interacting with college professors and students to inform them of career opportunities in cable.  For more information on The Chairman's Campaign, contact Joanne Dant at 303-346-5527 or joanne@octoberstrategies.com.    
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 Donations Needed for the 2007 Silent Auction

For more than a decade, the Silent Auction has been the highlight of FORUM's opening reception. This year's auction, to be held Sunday, March 11, 2007, will again benefit the Emma L. Bowen Foundation for Minority Interests in Media.  The Foundation offers minority youth the support, education and skills needed to obtain jobs in the media industry. Over the past eight years, CTPAA members have raised and contributed more than $90,000 to the Foundation through the auction.

CTPAA is currently accepting donations for the Silent Auction. Popular items in the past have included iPods and MP3 players, HDTVs, gaming systems, jewelry, children's items, vacation packages, tickets to shows or sporting events, DVD sets, and dinner with cable executives or celebrities. Platinum level donations, valued at $1,000 and up, will be given special emphasis and featured at the front of the bid book.  

New to the Silent Auction this year is the option to sponsor a prize by giving a cash donation of $1,000.  The Silent Auction committee will then use your donation to create a gift for the auction with your approval. 

To make a donation, please fill out the donation form and fax it to 202-222-2371 or mail it to CTPAA. Donation forms must be received by February 23, 2007, to guarantee listing in the bid book. Items may arrive separately on or before March 5, 2007, and should be shipped to CTPAA at 25 Massachusetts Ave. NW, Suite 100, Washington, DC 20001. For more information, contact Valarie Bastek at 202-222-2370 or services@ctpaa.org.                                                                                                  Back to Top

 Inspiration Networks Responds to Typhoon Victims in the Philippines

The Inspiration Networks partnered with humanitarian agency Convoy of Hope to supply food, water, and vital supplies to areas in the Philippines that were devastated by Typhoon Durian.  The groups have sent bio-sand filters, vinyl tarps, food and bottled water to the area as well as tents, dried fruit, cleaning supplies and buckets.  Since December 11, Convoy of Hope personnel have been on site to aid victims of the typhoon that left extensive damage across the Albay Province southeast of Manila.  An assessment team from Convoy of Hope has also been training victims on the construction and usage of water filtration systems.

The first shipment of supplies was made possible by an ongoing partnership with FedEx, which donated a shipment of urgent relief supplies.  The Inspiration Networks and Convoy of Hope have sent two shipments with a total value of $100,000.  For more information on the relief efforts, contact Kristina Hill at 704-561-7866 or khill@insp.com.
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 New FORUM Seminar Targets Publicists and PR Practitioners

New this year at FORUM will be an all-day publicity and PR professional development seminar held on Tuesday, March 13. The seminar is tailored to the specific needs of entry to manager level public relations professionals and their supervisors. The $275 registration fee for the seminar includes admission to FORUM's Tuesday morning general and luncheon sessions.

The program, Public Relations Skills and Techniques: Tools of the Trade, is produced by SCOOP Seminars for the Savvy Publicist. It offers public relations techniques, shortcuts and other valuable information for publicists and public relations practitioners.

The fee for the seminar is $275 and includes admission to Tuesday's FORUM general and luncheon sessions. It also includes a seminar workbook that normally sells for $295.  For individuals who are already registered for FORUM, the fee for the seminar is $200. The seminar will be lead by Sandi Padnos, president, SCOOP Seminars. Padnos has been internationally recognized for her work in strategic marketing, corporate communications and public relations education. For information concerning the seminar, visit http://www.scoopseminars.com/tools/.

FORUM 2007 will be held March 11-14 at The Ritz-Carlton Hotel in Washington, D.C. Registration forms can be found online at www.ctpaa.org/forum.shtml. If you have already registered for FORUM and would like to sign up for the Tuesday program, please call 202-222-2370 to arrange for the additional payment. To register for the Publicity and PR Seminar, fill out the FORUM registration form and fax it to 202-222-2371. For additional questions regarding the seminar, other FORUM programs or sponsorship opportunities, contact Steve Jones at 202-222-2373 or sjones@ctpaa.org.
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 NCTA Seeks Nominees for 2007 Vanguard Awards

NCTA is currently accepting nominations for the 2007 Vanguard Awards, honoring the cable industry's top innovators and achievers in several professional categories.  The Vanguard Awards honor individuals who excel in business, have a personal commitment to excellence and whose accomplishments merit the recognition of the entire cable industry.  Vanguard Awards are presented in the following categories:  Distinguished Vanguard Award for Leadership (2), Young Leadership, Programmers, Associates and Affiliates, Science and Technology, Cable Operations Management, Government and Community Relations and Marketing.

The Vanguard Awards will be presented on May 8, 2007 during "The Cable Show '07," NCTA's 56th Annual Convention and International Exposition held May 7-9 at the Mandalay Bay Convention Center in Las Vegas.  Nominations for the Vanguard Awards are due to NCTA on or before February 23, 2007.  Award candidates may be nominated by representatives of NCTA member companies.  Nomination forms can be found at http://www.thecableshow.com/.  For more information about nominating candidates and the various award categories, contact NCTA's Department of Industry Affairs at 202-222-2430.
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 Government Relations Best Practices Section of the CTPAA Web Site Updated

CTPAA has updated the Best Practices portion of the Resources and Education page on the CTPAA Web site.  "Improving Government Relations" has been edited to include Beacon finalist summaries from 2005 and 2006.  Some of the examples added were Comcast's "Media Smart Families Workshop" with Congressman Joe Barton (R-TX), Charter's "Enough is Enough" 41-hour programming marathon on gangs and youth violence in Long Beach, Calif., Time Warner Cable Texas' "Ask Me About Voting" campaign and Court TV's "Everyday Heroes."

The best practices and tips are compiled from a number of different areas in cable public affairs and are drawn from past Beacon Award finalists as well as member input.  These "best practices" can be useful during the planning or development of a public affairs initiative, or could serve as examples of new initiatives to launch or provide methods to overcome challenges within a community.  Other areas covered in the best practices pages include Measuring Results, Cable's Competition, Contributing to the Bottom Line, Effective Partnerships, Employee Support and Customer Satisfaction and Partnering Internally.

To access the Best Practices page of the CTPAA Web site, enter the Resources and Education page and click on the Best Practices link.  You will then log in using your email as your user name and your last name as your password (all in lowercase letters). 

For more information about Best Practices or to discuss future topics, contact Michelle Butler at mbutler@ctpaa.org or 202-222-2373.
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 Opportunity to Assist By Running PSAs

The PlowShare Group, an advertising agency that works exclusively with non-profit organizations and government agencies, has created PSAs for several non-profit groups and one U.S. agency interested in increasing the exposure of their programs. The PlowShare group currently works with American Red Cross, CARE, the Jeffrey Modell Foundation, March of Dimes, Make-A-Wish Foundation, National Crime Prevention Council, U.S. EPA/Rado Awareness and U.S. EPA/Lower Auto Emissions.

To find out how your organization can provide support or obtain specific PSAs for these groups, contact Robert Schultz at 203-425-3949 or robert@plowsharegroup.com.  
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 Enter the 2007 Public Affairs Programming Awards

CTPAA has once again teamed up with CableWorld magazine to present the 4th Annual Public Affairs Programming Awards.  The awards highlight important public affairs programming on cable television and will be presented during FORUM 2007 in Washington, D.C. 

To be eligible for an award, programs must have run on a cable channel or a regional cable channel during the 2006 calendar year.  Programs may include PSAs, documentaries, specials or an episode(s) of a recurring series that highlights public affairs issues.  Three copies of each entry must be submitted on DVD (preferred) or VHS and be accompanied by a press kit or short statement explaining the entry. Entries will be judged by a panel of representatives from CTPAA, NCTA and CableWorld magazine.

Winners and honorable mentions of the 4th Annual Public Affairs Programming Awards will be featured in an article in CableWorld magazine.  Winning clips will be posted on Cable360.net.  For more information on the awards, view the Call for Entries or contact Seth Arenstein at 301-354-1782.
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 Thank You, Corporate Members!

Join and support CTPAA by becoming a 2007 corporate member. For information on how your organization can join CTPAA as a corporate member, please contact Steve Jones at sjones@ctpaa.org or at 202-222-2373. For membership details, go to www.ctpaa.org/mcorp.shtml.

Golden Benefactors
A&E Television Networks
Advance/Newhouse Communications
Cablevision Systems Corporation
Charter Communications
Comcast
Cox Communications
Disney & ESPN Media Networks
MTV Networks
NBC Universal Cable
Rainbow Media Holdings
Time Warner Cable
Turner Broadcasting System, Inc.

Benefactors
Discovery Networks
Lifetime Television
Smithsonian Networks
The Weather Channel

Friends & Associates
Adelphia Communications Corporation
AZN Television
BET
Bresnan Communications
Cable ONE
CableLabs
California Cable & Telecommunications Association
Court TV
C-SPAN Networks
Florida Cable Telecommunications Association
Fox Cable Networks
GSN. The Network for Games
Hallmark Channel
HBO
Insight Communications
Midcontinent Communications
Motorola
Ohio Cable Telecommunications Association
The Outdoor Channel
Oxygen Media
Scientific Atlanta, A Cisco Company
Scripps Networks
Showtime Networks
Starz Entertainment Group
Texas Cable & Telecommunications Association
Versus
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