April 21, 2006 -- About CTPAA / Membership / FORUM 2006 / Beacon Awards

Inside This Issue:
CTPAA Elects New Officers, Names New Members to the 2006-2007 Board of Directors
FORUM 2006 & Beacon Awards Photos Now Available Online
Maximize Your CTPAA Membership: Check Out Valuable Online Resources
Short Summaries of the 2006 Beacon Award Winning Projects Now Online
Help Plan CTPAA Programs by Joining a Committee
Noggin Kicks Off National Literacy Campaign for Preschoolers
NCTA Releases 2006 Industry Overview
Oxygen to Host Second Annual Mentors Walk & Broaden Mentoring Program
Inspiration Networks Provides Relief to Midwest Tornado Victims
Congratulations to Kim Roden!
Congratulations to Ellen Schned!
Thank You Corporate Members!

 CTPAA Elects New Officers, Names New Members to the 2006-2007 Board of Directors
The Board of Directors of the Cable Television Public Affairs Association (CTPAA) elected Mark Harrad, senior vice president, communications, Time Warner Cable as President and a member of the Executive Committee during the organization's recent annual meeting in Washington, D.C. The Board also elected four other individuals as officers and members of the Executive Committee. They are Peggy Ballard, vice president, strategic communications, Scientific Atlanta as First Vice President; Rob Stoddard, senior vice president, communications & public affairs, National Cable & Telecommunications Association, Second Vice President; Jim Maiella, vice president of media relations, cable and communications, Cablevision Systems Corporation, Secretary; Rosa Gatti, senior vice president, corporate communications and outreach, ESPN, Inc., Treasurer; and Anita Lamont, corporate director, field communications, Charter Communications, who continues on the Executive Committee in the role of Immediate Past President.

The CTPAA Board affirmed the re-election or election of four individuals by the membership and the appointment or re-appointment of ten members, each serving a two-year term, to the Board of Directors.

Elected to the CTPAA Board:

  • Bobby Amirshahi, director of corporate communications, Comedy Central/Spike TV
  • Mark Harrad, senior vice president, communications, Time Warner Cable
  • Annie Howell, senior vice president, communications, Discovery Networks, U.S.
  • Ellen Schned, senior vice president, affiliate relations, Courtroom Television Network

Appointed to the CTPAA Board:

  • Peggy Ballard, vice president, strategic communications, Scientific Atlanta
  • Portia Badham, president, BadWyn Communications
  • Janice Caluda, vice president, operations, Florida Cable Telecommunications Association
  • Alyssa Donelan, vice president, media relations, NBC Universal Cable
  • Rosa Gatti, senior vice president, corporate communications and outreach, ESPN, Inc.
  • Paul Jacobson, vice president, corporate communications, Adelphia Communications Corporation
  • Ellen Kroner, senior vice president, corporate communications and marketing, Rainbow Media Holdings, LLC
  • James Maiella, vice president of media relations, cable and communications, Cablevision Systems Corporation
  • Jean Margaret Smith, senior vice president, public affairs and administration, Nickelodeon Networks
  • Tom Southwick, senior vice president, corporate communications, Starz Entertainment Group

Seven other executives continue to serve as members of the CTPAA Board. They are:

  • Sandra Colony, senior vice president, communications, Insight Communications
  • Bill Jasso, vice president, public affairs, Time Warner Cable Northeast OH
  • Jennifer Mooney, group vice president, government affairs and public relations, Bright House Networks
  • Libby O'Connell, senior vice president, corporate outreach, A&E Television Networks
  • Bret Perkins, vice president of government affairs, Comcast Cable Communications, Inc.
  • Misty Skedgell, vice president of corporate communications, Turner Broadcasting System, Inc.
  • Anthony Surratt, executive director, public relations, Cox Communications, Inc.

Five individuals retired from the Board of Directors with the conclusion of their terms. They are:

  • Peter Kiley, vice president, affiliate relations, C-SPAN Networks
  • Maryann Kafer, director, public relations, Ohio Cable Telecommunications Association
  • Scoot MacPherson, executive vice president, corporate & government affairs, Courtroom Television Network
  • Steve Raddock, senior vice president, production & marketing, The Meetrics Group
  • Todd Schoen, senior vice president, affiliate marketing & ad sales, Fox Cable Networks
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 FORUM 2006 & Beacon AwardsTM  Photos Now Available Online
CTPAA has posted digital photographs taken during FORUM 2006 on the CTPAA Web site. There are links to the photographs from the FORUM page and the Beacon Awards page. Pictures include several of FORUM's key events such as the Silent Auction, both General Sessions, and the Beacon Award Ceremony. Portraits of Beacon winners with their awards are posted as well.

Members may order prints online from Arnold Adler Photography. The site is password protected, and the password is: cablerocks. Prints are priced by size of photo. A 4" X 6" is $4, a 5" X 7" is $15, and a 8" X 10" is $20, all plus shipping charges.

To obtain an electronic version of any photos, contact Michelle Butler at mbutler@ctpaa.org or 202-775-1082 and reference the event the photo was taken at and the image number.
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 Maximize Your CTPAA Membership: Check Out Valuable Online Resources
Did you know that the CTPAA Web site offers several valuable resources for members? Get new ideas and tips for creating and improving public affairs campaigns in the Best Practices in Cable Public Affairs section on the Members-Only page. This section draws from Beacon-award winning entries and member input to present a series of best practices on topics that cable public affairs professionals face everyday. Learn how to leverage cable's competitive advantage, utilize public affairs to contribute to the bottom line, form effective partnerships, both internally and externally, increase employee morale and customer satisfaction, improve government relations, and measure the results of an initiative.

Another resource on the CTPAA Web site is the Business Case page that provides detailed facts and statistics to support the economic benefits of public affairs. It explores how good corporate citizenship can positively impact a company's image and the bottom line.

CTPAA members may also benefit from FORUM 2006 videos available online. Whether you were unable to attend the conference, missed a session, or just want to view it again, visit the FORUM page to view selections from general sessions and events. Additional videos will be added soon. 
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 Short Summaries of the 2006 Beacon Award Winning Projects Now Online
Short summaries about the 2006 Golden Beacon and Beacon Award winners have been posted online.  For each winning entry, there is a brief description about the purpose and results of the public affairs initiative and contact information for the project. Later this spring, CTPAA will post the three-page, project summaries for the 2006 Beacon Award finalists in the members-only section of the CTPAA Web site. If you are a 2006 Beacon Award finalist and would like to have your project summary posted, please send it to Michelle Butler at mbutler@ctpaa.org
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 Help Plan CTPAA Programs by Joining a Committee
Do you want to become more involved in CTPAA by helping to plan FORUM 2007, the Beacon Awards or other association programs? Then sign up today for a CTPAA committee. The association is recruiting volunteers for the FORUM and Beacon Committees and the three Board Committees. FORUM Committee Members will help determine the agenda and promote FORUM 2007 to the industry. Beacon Committee volunteers will plan the complete 2007 Beacon Awards process from promotion of the deadlines to the judging process to the Beacon Awards Gala. The three Board Committees develop association programs and include Create a Favorable Environment for Business Growth, Provide Professional Development Resources and Recognition, and Showcase the Role and Value of Industry Public Affairs. To sign up, visit the CTPAA Web site. For more information on FORUM or Board Committees, contact Steve Jones at 202-775-1083 or at sjones@ctpaa.org. For information on the Beacon committee, contact Michelle Butler at 202-775-1082 or at mbutler@ctpaa.org
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 Noggin Kicks Off National Literacy Campaign for Preschoolers
Noggin, the Nickelodeon-owned educational network for preschoolers, has furthered its commitment to early literacy by kicking off its first, major pro-social campaign, "Get Ready to Read." As part of the new campaign, Noggin will partner with national nonprofit First Book to generate one million books to support the First Book mission: to give children from low-income families the opportunity to read and own their first, new books. Noggin launched the campaign just two and a half weeks ago and has already reached 10 percent of its goal.

Noggin and First Book partnered with Time Warner Cable of New York and New Jersey to launch the campaign with the "Get Ready to Read Challenge" in New York City. This event included "Speed Read" challenges where celebrities and VIPs raced to read as many words as possible because each word generated more books for New York area children. Participants were Jim Jinkins, author and creator of Noggin series Pinky Dinky Doo; Jon Stewart, host of the Daily Show; Joan Allen, actress and spokesperson for First Book; Chip Gibson, president and publisher of Random House Children's Books and Harriet Novet, vice president, public affairs for Time Warner Cable. They succeeded in raising 127,000 books, donated from Random House. Area preschoolers and parents who attended the event cheered on the participants and enjoyed a preview of Pinky Dinky Doo, the educational series created by Jinkins that launched on Noggin in early April.

Noggin is currently reaching out to other cable systems to plan similar "Get Ready to Read" events across the country. For each event Noggin will provide the cable system with marketing materials, taggable PSAs, and information on how to partner with local organizations to raise books for at-risk children in each community. Noggin will also raise awareness of literacy issues and First Book programs on the network's Web site and on-air through "Story Time" interstitial and PSAs. Time Warner Cable in New York and New Jersey has already begun an extensive PSA campaign and has committed to $500,000 in airtime and print promotion. For more information, contact Angela Leaney at angela.leaney@noggin.com or 212-654-6671.
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 NCTA Releases 2006 Industry Overview
As part of its new multimedia campaign, "Cable: A Great American Success Story," NCTA has just completed the "2006 Industry Overview" that highlights cable's business growth in an annual report format. NCTA will be mailing copies of the report to CTPAA members soon. The document combines an overview of key milestones with data and statistics to put numbers behind the story. It includes information and statistics regarding cable's:

  • investments in infrastructure and programming
  • growth of digital, broadband and voice subscribers
  • continued gain in television viewer market share, and
  • efforts to be a productive corporate contributor to the communities it serves.

This and more information is also available on NCTA's newly redesigned Web site, www.ncta.com. For more information, contact NCTA's Communications & Public Affairs department at 202-775-3629.
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 Oxygen to Host Second Annual Mentors Walk & Broaden Mentoring Program
Oxygen will host its Second Annual Mentors Walk at Central Park in New York City and will expand its commitment to mentoring with future walks in other cities. The Mentors Walk brings together high-profile women leaders to walk and talk with young women who share their passions and who hope to lead the next generation of female leaders.

On April 28th the second annual event is expected to draw over 300 women, including 80 mentors. Topping the list of influential women who plan to attend are Oxygen's CEO Geraldine Laybourne, actresses Marcia Gay Harden, Gina Gershon and Mary Stuart Masterson, fashion designers Diane Von Furstenberg and Cynthia Rowley, beauty guru Trish McEvoy, and television personalities Catherine Crier of Court TV and Kelly Wallace of CNN. Oxygen recruited the young women who will attend and be mentored from colleges, graduate schools, and business and mentoring organizations for women. Following the walk, Oxygen will host a breakfast for participants at the Central Park Boathouse.

Future walks are being planned for Denver and Colorado Springs, Colo., with additional potential locations in Portland, Ore., Washington, D.C., and Los Angeles. In addition to walks, Oxygen plans to broaden its mentoring program, "Oxygen Mentors: Bringing Along the Next Generation" to include other facets in the long term. Also, the network will develop its online mentoring program to increase interactivity. For more information, visit Oxygen's Web site or contact Summer Wilkie at swilkie@oxygen.com.
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 Inspiration Networks Provides Relief to Midwest Tornado Victims
In response to the destruction caused by recent tornadoes in the Midwest, The Inspiration Networks has joined with humanitarian organization Convoy of Hope to send more than 120,000 pounds of food, water and supplies to impacted areas. Supplies were distributed to churches, community groups and the American Red Cross in Missouri and Tennessee. Special emphasis was placed on the needs of low-income communities like Caruthersville, Mo., where volunteers went door-to-door to distribute food and water to more than 500 people. The Inspiration Networks has partnered with Convoy of Hope in the past to provide hurricane relief to the Gulf Coast. For more information contact Kristina Hill at khill@insp.com.
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 Congratulations to Kim Roden!
CTPAA member Kim Roden, vice president of programming and public affairs for Time Warner Cable's Minneapolis Division, has been invited to serve on the League of Minnesota Cities Strategic Planning Committee. Over the next eight months, the League will develop a new strategic plan for 2007-2010, providing a vital foundation for League decision making in its role as advisor to municipalities across the state. Roden's committee service will involve meetings, an evaluation of the League's mission, review of documents such as surveys, and participation in a two-day retreat. Roden will serve in her capacity as a League member and City Council Member for the City of Victoria.
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 Congratulations to Ellen Schned!
Congratulations to CTPAA member Ellen Schned, senior vice president, affiliate relations for Court TV, who will be honored by the American Women in Radio and Television's New York City chapter with a Golden Apple Award. Schned will receive her award at a dinner on May 11th. The Golden Apple Awards honor women in New York City radio, broadcast television and cable who exemplify professional excellence and community commitment. All of the winners demonstrate a high degree of leadership, dedication, talent, innovation and passion in the workplace, and in the community they work to inspire others and give back. Schned serves on the CTPAA Board of Directors.
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 Thank You Corporate Members!
Join and support CTPAA by becoming a 2006 corporate member. For information on how your organization can join CTPAA as a corporate member, please contact Steve Jones at sjones@ctpaa.org or at 202-775-1083. For membership details, go to www.ctpaa.org/mcorp.shtml.

Golden Benefactors
A&E Television Networks
Advance/Newhouse Communications
Cablevision Systems Corporation
Charter Communications
Comcast
Cox Communications
Disney & ESPN Media Networks
MTV Networks
NBC Universal Cable
Rainbow Media Holdings
Time Warner Cable
Turner Broadcasting System, Inc.

Benefactors
Discovery Networks
Lifetime Television
The Weather Channel

Friends & Associates
Adelphia Communications Corporation
AZN TELEVISION
BET
Bresnan Communications
Cable ONE
Cable Telecommunications Association of New York
CableLabs
California Cable & Telecommunications Association
Court TV
C-SPAN Networks
Florida Cable Telecommunications Association
Fox Cable Networks
Gemstar-TV Guide
GSN. The Network for Games
Hallmark Channel
HBO
Insight Communications
Midcontinent Communications
Motorola
Ohio Cable Telecommunications Association
OLN
The Outdoor Channel
Oxygen Media
Scientific Atlanta
Scripps Networks
Showtime Networks
Starz Entertainment Group
Texas Cable & Telecommunications Association
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