Signal Theft Awareness Week June 1 - 5

Under the direction of the Coalition Opposing Signal Theft (COST), the National Cable & Telecommunications Association's Office of Signal Theft is sponsoring Signal Theft Awareness Week from June 1 - 5 to help cable systems restore revenue by minimizing and eliminating signal theft. About 11.5 million U.S. homes steal cable, mostly in the form of passive theft, and this theft translates into $6.5 billion a year in lost revenue for the industry. Passive theft is when a consumer moves into a home where cable service is already active or perhaps pays for the basic level of service but due to improper disconnect procedures by the cable company, the consumer may be receiving services for which she or he has not paid.

In support of Signal Theft Awareness Week, NCTA's Office of Signal Theft has designed a turnkey kit, available on the Web or in hard copy, to provide cable systems with tools to roll out creative tactics and communications that re-frame the issue of cable theft and why it should matter to consumers. The kit includes a getting started checklist, scripts for radio spots and bill stuffers, ideas for community outreach, media relations materials, a case study of a successful campaign by Comcast Cable against signal theft in the metro Richmond, Virginia, area, and much more. As part of this campaign, NCTA also will create taggable, 30-second PSA spots on signal theft, and they can be ordered online. For more information, contact Nilda Cid Gumbs, NCTA's Office of Cable Theft director, at 202-775-3684 or ncid@ncta.com.

 Bravo On With The Show Becomes Annual Contest

Bravo will make its Bravo On With The Show national contest an annual event due to its success the first year offered. Beginning September 1, 2004, students can enter the second annual Bravo On With The Show contest by submitting a short entry form, including a 250 - 500 word essay, and teacher recommendation by the deadline of December 3, 2004. Judges will choose the finalists based on the quality of responses and the strength of the teacher recommendations.

This year's 50 winners, ages 10 to 17, of the Bravo On With The Show contest went to New York City at the end of April to fulfill their dreams of performing on Broadway. They were hosted by Jai Rodriguez, "Queer Eye for the Straight Guy" culture connoisseur and talented Broadway, actor, singer and dancer. The 50 students underwent three days of intense theatrical training under the tutelage of professional Broadway actors, choreographers and directors. They learned to sing, dance and act various roles within a 60-minute production specially scripted for Bravo On With The Show that incorporated elements from such celebrated musicals as Oklahoma, West Side Story and 42nd Street. This training culminated in a final performance the evening of April 26 in front of an audience of more than 800 people at Broadway's famed Imperial Theatre.

In addition to sending the 50 winners to New York City, the Bravo On With The Show program donated $1,000 to each winner's school on behalf of Bravo and each winner's local cable operator to lend support to the school's educational arts programs. Bravo On With The Show is an original, arts education initiative that seeks to raise the awareness of the positive impact of theater participation on young people while recognizing participants and supporters who make a difference. To learn more about this program, visit http://www.magnetmail.net/ls.cfm?r=2707054&sid=168776&m=38484&u=CTPPA&s=http://www.bravotv.com/ and click on On With The Show.

 Congratulations Rob Stoddard!

At its 2004 Annual Awards Breakfast during NCTA's 53rd Annual Convention and International Exposition in New Orleans, the National Association for Multi-ethnicity in Communications (NAMIC) presented CTPAA board member Rob Stoddard, svp, communications and public affairs, NCTA, with a Friend of NAMIC Award. NAMIC's breakfast, "Creating a Legacy of Diversity" paid homage to industry leaders and companies for their outstanding commitment to advancing the NAMIC mission of diversity in the telecommunications industry. Other honorees included George Bodenheimer, president, ESPN, Inc. and ABC Sports, Robert Gerrard, evp & general counsel, Scripps Networks, Marva Smalls, evp, public affairs & administration & chief of staff, Nickelodeon Networks, and Que Spaulding, former president, distribution, Starz.

 Discovery Kids and National Head Start Association Hosted Conference on Early Childhood Development

Discovery Kids partnered with the National Head Start Association to present a one-day, Ready Set Learn! Conference for early childhood educators. Titled "Optimism, Persistence and Resilience: Social and Emotional Development in Early Childhood," the full-day conference for daycare providers took place May 6 at One Discovery Place and featured presentations and workshops from the country's foremost early childhood experts including Joshua Sparrow, Barbara Bowman, and pediatrician T. Berry Brazelton.

Targeting those who work in the early childhood education arena, the conference featured a variety of panel discussions and workshops that have evolved from Discovery Kids' curriculum-based preschool television block, Ready Set Learn!. This three-hour, commercial-free block airs weekday mornings from 6 a.m. - noon (ET) on the Discovery Kids Channel and from 6 - 9 a.m. (ET/PT) on TLC.

The conference was designed to help childcare providers learn about and identify practical strategies to help nurture resilience and optimism in young children. Social and emotional learning, and optimism and resilience in particular, are often missing an explicit focus in many preschool environments. Research has shown that developing these qualities in young children can prepare them for the challenges in their lives and start them on the road to life-long learning. Several of the conference experts who serve on the advisory board for Ready Set Learn! discussed themes from the programs designed to foster these attributes. In addition, Drs. T. Berry Brazelton and Joshua Sparrow shared their thoughts on nurturing young children's social and emotional development and working with parents. For more information, contact Discovery's Alison Risson at Alison_risso@discovery.com or 240-662-2926.

 Visit the CTPAA Member-Only Section

The CTPAA Web site hosts an area for members that requires a user name and password to view the content on this page. As a reminder, your user name is your email address and your password is your last name.  Please enter in all information with lowercase characters.

The member-only section contains an On-Line Membership Directory (sorted by last name or organization), 2001 to 2003 Beacon finalist three-page summaries (2004 summaries will be posted soon), and past editions of Public Affairs Issues. If you encounter difficulties logging in, please contact CTPAA at 202-775-1081 or via email to sjones@ctpaa.org.

 Volunteer for a CTPAA Committee!

CTPAA is recruiting volunteers for Board, FORUM, and Beacon Committees. FORUM Committee Members will help determine the agenda and promote FORUM 2005 to the industry. Beacon volunteers manage the complete 2005 Beacon Awards process from promotion of the deadlines to judging the entries to the Beacon Awards Gala. The three Board Committees develop association programs and include Create a Favorable Environment for Business Growth, Provide Professional Development Resources and Recognition, and Strengthen CTPAA's Effectiveness. For more information on FORUM or Board Committees, contact Steve Jones at 202-775-1083 or at sjones@ctpaa.org.  For information on the Beacon committee, contact Michelle Butler at 202-775-1082 or at mbutler@ctpaa.org.  

 Thank You Corporate Members!

Join and support CTPAA by becoming a corporate member. For information on how your organization can join CTPAA as a corporate member in 2004, please contact Steve Jones at sjones@ctpaa.org or at 202/775-1083. For membership details, go to (http://www.magnetmail.net/ls.cfm?r=2707054&sid=168777&m=38484&u=CTPPA&s=http://www.ctpaa.org/mcorp.shtml).

2004 Golden Benefactors

A&E Networks
Advance/Newhouse Communications
Cablevision Systems Corporation
Charter Communications
Comcast Cable Communications
Cox Communications
MTV Networks
NBC Cable Networks
Rainbow Media Holdings
Time Warner Cable
Turner Broadcasting System, Inc

2004 Benefactors

ABC Cable Networks Group
ESPN
Lifetime Television
TechTV
The Weather Channel

2004 Friends & Associates

Adelphia
Bresnan Communications
CableLabs
Cable Telecommunications Association of New York
Comedy Central
Court TV
C-SPAN Networks
Discovery Networks
Florida Cable Telecommunications Association
Fox Cable Networks
Game Show Network
Gemstar-TV Guide
Hallmark Channel
HBO
Indiana Cable Telecommunications Association
Insight Communications
International Channel
Midcontinent Communications
Motorola, Broadband Communications Sector
Ohio Cable Telecommunications Association
The Outdoor Channel
Outdoor Life Network
Oxygen Media
Scientific-Atlanta
Scripps Networks
Showtime Networks
Starz Encore Group
Texas Cable & Telecommunications Association

 

 


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