Search:  Tell a friend Tell a Friend |  Print this page Print |  Site Map Site Map
    Facebook LinkedIn Twitter       
ACC Board Board Committees ACC Staff ACC Strategic Plan ACC History ACC Past Presidents ACC Bylaws
Photos Committee
Beacon Awards® Beacon Award Finalist Summaries (members-only) Beacon Award Committee Cable Communications Achievement Awards ACC AwardsACC Community Bridges Awards
Professional Development Career ConnectionsFAQs About Social MediaKnowledge Center ACC Communications Institute Best Practices (members-only) ACC Videos Links
Headlines in Cable & Communications ACC CalendarEvents CPR Facts Press Releases ACCbriefs Annual Conference: FORUM
FORUM Agenda 2006
CTPAA FORUM 2006 -Cable at the Crossroads, March 19th-22nd, Washington DC
Sunday - March 19, 2006
(Registration and all activities will be held at the JW Marriott, Washington, DC unless noted)

        10:00 a.m. - 6:00 p.m.
Capitol Foyer

   Registration Open
 
        1:00 p.m. - 4:30 p.m.
Hart

    Master Course – "Media Training on Current Issues "
Instructor: Margie Elsberg, Elsberg Associates
(Additional $165 registration fee required)

Elsberg, a 25 year veteran of the Washington press corp and a media trainer since 1990, will give you insight on how to work proactively to build relationships with the media and how to develop and deliver strong, consistent messages. The interactive workshop will feature video taped interviews and critiques. Elsberg will offer tips on attendees' own media dilemmas and will utilize current industry issues including indecency, a la carte, must carry, new technologies and competition in order to demonstrate media tactics.
  • Solving your media dilemmas
  • Working proactively to build relationships with the media
  • Deciding when to contact the media and who to contact
  • Taping and critique of mock interviews
  • Developing and delivering strong messages
  • Preparing a spokesperson for a media interview
  • Managing ongoing issues
 
        1:30 p.m. - 2:00 p.m.
Capitol Ballroom
Salon F

   CTPAA Executive Committee Meeting
 
        2:00 p.m. - 4:30 p.m.
Capitol Ballroom
Salon F

   CTPAA Board of Directors Meeting
 
        5:00 p.m. - 5:30 p.m.
Capitol Ballroom
Salon F

   New Member Mentoring Session
 
        5:30 p.m. - 7:00 p.m.
Capitol Ballroom
Salon D & E

   Opening Reception & Silent Auction
Sponsored by: Nickelodeon's Let's Just Play
       
Open Dinner
    


Monday - March 20, 2006

        7:30 a.m. - 5:30 p.m.
Capitol Foyer
   Registration Open
 
        8:00 a.m. - 8:55 a.m.
Capitol Ballroom
Foyer

   Continental Breakfast
Sponsored by: AmericanLife TV Network
 
        8:25 a.m. - 8:45 a.m.
Capitol Ballroom
Salon E

   Annual Membership Meeting
 
        9:00 a.m. - 10:30 a.m.
Grand Ballroom
Salons I & II

   Opening General Session: CEO ROUNDTABLE
Senior industry executives discuss the current marketplace dynamics, product mixes, and competition and how the regulatory environment is changing and moving in new directions. Within this mix, they will outline the role of public affairs and how it is leveraged by each organization.

Moderator:

David Faber, Anchor/Reporter, CNBC

Participants:
John Bickham, President, Cable & Communications, Cablevision Systems Corporation
Landel Hobbs
, COO, Time Warner Cable

Neil Smit,
President & CEO, Charter Communications

Abbe Raven,
President & CEO, A&E Television Networks

David Zaslav,
President, NBC Universal Cable
 
 
        10:30 a.m. - 11:00 a.m.
Capitol Ballroom
Foyer

   Refreshment & Networking Break
Sponsored by: The Inspiration Networks
 
        11:00 a.m. - 12:15 p.m.
    CONCURRENT SESSIONS (3):
 
        Rayburn    

Preparing and Responding to Hurricane Katrina & Other Disasters
Last year, the nation's attention was focused on the massive destruction and human suffering caused by hurricanes, floods, earthquakes and fires. This panel will provide an overview of how the cable industry responds to and prepares for natural disasters before, during and after. We will examine how communication officers from MSOs, programmers and non-profit organizations execute and implement communications plans for employees and local communities devastated by these disasters.

Moderator:
Terry Connelly, Senior Vice President & General Manager, The Weather Channel
 
Participants:
Joann Donnellan, Director of Media Relations , The National Center for Missing & Exploited Children
Alicin Reidy-Williamson, Vice President, Public Responsibility, MTV Networks
Steve Sawyer, Vice President, Public & Government Affairs, Cox Communications, Inc.
Melany Stroupe, Public Relations Manager, Cable One

 
        Capitol Ballroom
Salon D
   

Dynamic Duos: Programmers and Local Operators Partnerships
Learn about strategic partnerships between Programming Networks and Local Operators on Public Affairs initiatives. Whether it’s a new network, an established network, or a household brand, you’ll hear about new and existing highly visible, locally driven public affairs initiatives that successfully partnered networks and operators to create a positive impact in the communities they serve. This panel will also highlight partnerships with third party nonprofit associations and/or with educators and with elected officials.  

Moderator:
Anne Cowan, Senior Vice President, Communications & Marketing, CTAM

Participants:
Kate Getzfread, Regional Director of Community Relations, Comcast
Reinaldo Llano Jr., Manager, Community Relations, Florida Group, Bright House Networks
Libby O'Connell , Senior Vice President, Corporate Outreach, A&E Television Networks
Steve Roth, Marketing Manager, C-SPAN Networks
Casey Schick, Director, Affiliate Marketing & Ad Sales, Fox Cable Networks
Stacy Zaja, Manager, Community Relations, Time Warner Cable/Wisconsin Division

 
       Capitol Ballroom
Salon E
   

Triple Threat: How the RBOCs', satellite companies' and programmers' expansion of services is impacting cable's business
The competitive landscape is now open to phone companies, satellite, broadcasters and even content providers looking to expand their services or partner with each other to offer a three (or even four) product bundle. How are cable companies responding to the challenge these competitors pose? We'll discuss the impact these developments have had on the cable industry and examine some of the new services in development from content providers like ESPN, Apple and Google.

Moderator:
Alex Swan, Director of Media Relations, ARRIS
 
Participants:
Lidia Graciela Agraz, VP Public and Government Affairs, Time Warner Cable/Austin
Sherita Ceasar,
Vice President & General Manager, Charter Communications
Alex Horwitz, Director, Public Affairs, Cox Communications/ Northern VA
Daniel Torras, Senior Director, Mobile ESPN

 
        12:30 p.m. - 2:00 p.m.
Grand Ballroom
Salons I & II

    Luncheon -- Strategic Community Relationships

Moderator:

Mark DeCarlo, Host, Taste of America, Travel Channel


Steve Weisz , President, Marriott Vacation Club International.
Marriott Vacation Club has formed a strategic relationship with the Children’s Miracle Network that meets both corporate and community goals. He will outline why they chose to develop this relationship and how it improves their business and the communities they serve.
 
        2:15 p.m. - 3:30 p.m.    CONCURRENT SESSIONS (3):
 
        Capitol Ballroom
Salon D
    What's New in Programmer Community Affairs Programs? #1

New Orleans Music in Exile
  Starz Entertainment Group       
Learn how SEG used an original documentary to amass a corporate affairs effort designed to help musicians, and junior and high music schools in New Orleans devastated by hurricane Katrina.
 
Cosmeo  Discovery Education                 
Cosmeo is Discovery Education’s at-home, online homework help tool that helps create academic breakthroughs by providing 30,000 tutorial videos, subject-specific homework tools, and interactive brain games, all searchable by subject, grade level, keyword, and state curriculum standards.

CMT’s One Country  CMT
CMT’s One Country campaign promotes volunteerism and inspires people to take action to bring about important change in their communities.
 
Our Lifetime Commitment  Lifetime
Lifetime has created a series of public awareness and advocacy campaigns­on-air, online and in communities­in partnership with more than 200 nonprofit organizations, corporations and key, bi-partisan political leaders.
 
Careers in Justice  Court TV
The goal of the Careers in Justice curriculum is to introduce teens to watershed social and judicial issues, and inspire them to pursue careers in justice and law enforcement.       
 
IFC’s Film School  Rainbow Media Holdings
IFC’s Film School curriculum uses the excitement of filmmaking to engage high school students in their English literature classes.
 
        Rayburn    

Leveraging Relationships with the Educational Community to Grow Revenue
The technology requirements of schools and school districts are rapidly changing and becoming increasingly sophisticated. As the cable industry looks to offer advanced content and technology solutions to schools as part of an overall business services strategy, an increasing number of schools are looking to establish relationships with cable companies. In a panel comprising MSO and programmer representatives, and moderated by a representative of the CTAM Business Services committee, attendees will hear how ventures with schools and school districts have increased revenue, offered new opportunities and enhanced relationships with public officials.

Moderator:
Douglas Levin, Director of Education Policy, Cable in the Classroom
 
Participants:
Trent Anderson , Vice President, Education, Cablevision Systems Corporation
Jennifer Caserta, Senior Vice President, Marketing, IFC
Dale Fulton, Senior Vice President, Curricular Development, Discovery Education
Chuck Kaplan, Chief Operating Officer, Narad Networks, Inc.

 
        Capitol Ballroom
Salon E
   

Trends in the Industry or Cutting Edge Public Affairs
The cable industry, like few others, has a unique ability to educate and engage the community in "hot button" social issues. Through local and national Public Affairs initiatives the cable industry leverages this ability to influence positive change in our communities and in the country.

Moderator:
Bev Greenberg, Vice President, Public Affairs, Time Warner Cable/Wisconsin Division
 
Participants:
Ana Gabriel, Vice President, Corporate Affairs, Comcast Midwest Division
Stephen Macias, Corporate Communications & Public Relations, Here! Networks
Anthony Surratt, Executive Director, Public Relations, Cox Communications, Inc.
Denise Young Farrell, Director, Public Affairs, Lifetime Television Cox Communications, Inc.

 
        3:30 p.m. - 3:50 p.m.
Capitol Ballroom
Foyer

   Refreshment & Networking Break
Sponsored by: The Inspiration Networks
 
        3:50 p.m. - 5:05 p.m.    CONCURRENT SESSIONS (3):
 
       Capitol Ballroom
Salon D
   

What's New in Programmer Community Affairs Programs? #2

Discovery Kids en Espanol  Discovery Networks      
DKEE and the Hispanic Scholarship Fund have joined forces to promote the importance of higher education and to inspire Hispanic American kids to pursue a 4-year college degree.
 
In Pursuit of Justice  Court TV   
Learn how Court TV uses provocative programming, educational resources and events to spark what works and doesn’t work in our justice system.
 
Mentor’s Walk: Creating the New Girls Network  Oxygen   
Learn how a simple walk in New York’s Central Park has turned into a nationwide public affairs campaign of support and validation for women.

WE Empowers Women  WE: Women’s Entertainment
Learn how WE Empowers Women (WEW) proactively builds partnerships with national organizations to develop mentorship, education and health programs focusing on issues and causes important to women.
 
A Healthy BET  BET          
A Healthy BET is an initiative of the BET Foundation to promote healthy lifestyles among African-Americans through PSAs, community forums, health materials, toll-free number, a national fitness challenge and a summer camp for overweight girls
 
GSN National Vocabulary Championship  GSN       
Following along the lines of Get Schooled, which awarded more than $400,000 in college tuition to winners, the NVC will pit students against each other in regional vocabulary challenges for big college tuition awards.

 
       Capitol Ballroom
Salon E
    The Changing Face of Regulation (Federal/State franchising)
Tales from front lines of the RBOC’S efforts to do away with local franchising shared by those who were there to witness the skirmishes in Austin and elsewhere.
 
Moderator:
Rick Cimerman, Vice President, State Government Affairs, NCTA
 
Participants:
Bill Durand, Executive Vice President & Chief Counsel,
New England Cable & Telecommunications Association
John Gibbs, Vice President, State Government Affairs, Comcast
Dale Laine , President & COO, Texas Cable &
Telecommunications Association
Gail MacKinnon, Senior Vice President, Government Relations,
NCTA
 
        Rayburn    

Preview Panel: What is the CTPAA Public Affairs Institute?
An inside look at CTPAA’s three-day graduate-level program designed to extend your views on issue management, message development and delivery - and deepen your strategic appreciation for the overall role public affairs can play within your company.
 

Participants:
Kathleen Schafer, Assistant Professorial Lecturer
The Graduate School of Political Management
The George Washington University

Tiffany A. Wright, Director of External Programs
The Graduate School of Political Management
The George Washington University

 
        6:00 p.m. - 7:30 p.m.
Grand Ballroom
Salon D

   

3rd Annual Public Affairs Achievement Awards
(Award presentation and reception)
The Public Affairs Achievement Awards recognize individual CTPAA members for their outstanding contributions within cable public affairs.
Co-Sponsored by: A&E Television Networks & Bright House Networks
2006 Recipients:
Al Aldridge, Director, Public Affairs, Bright House Networks, Indiana
Paul Jacobson, Vice President, Corporate Communications, Adelphia Communications
Libby O'Connell, Chief Historian and Senior Vice President, Corporate Outreach, A&E Television Networks
Meredith Wagner, Executive Vice President, Public Affairs & Corporate Communications, Lifetime Television

       
Open Dinner
    


Tuesday - March 21, 2006

        7:30 a.m. - 5:30 p.m.
Capitol Foyer
   Registration Open
 
        7:30 a.m. -8:45 a.m.
Capitol Ballroom
Salon D

   NCTA Public Affairs Committee Meeting
Invited guests only
 
        8:00 a.m. - 8:55 a.m.
Capitol Ballroom
Foyer

   Continental Breakfast
Sponsored by: TV One
 
       

9:00 a.m. - 10:40 a.m.
Grand Ballroom
Salons I & II


    General Session: Part One
Keynote Policy Presentation

Kyle McSlarrow, President & CEO, NCTA

Moderator:
Ed Henry,
CNN Washington Correspondent


Part Two
Grassroots: Strategies to Win Policy Victories & Shape Public Opinion

Sean Gagen, Grassroots Solutions

 
        10:40 a.m. - 11:00 a.m.
Capitol Ballroom
Foyer

   Refreshment & Networking Break
Sponsored by: TV One
 
        11:00 a.m. - 12:15 p.m.    CONCURRENT SESSIONS (3):
 
       Capitol Ballroom
Salon D
    Working in the New Franchising World (community allies and preserving localism)
A discussion with some of our friends and allies in the fight to preserve local control over the franchise process. As attempts to pass federal and state franchising legislation heat up a coalition of strange bedfellows is forming to protect the wide array of constituencies who benefit from the interaction with cable providers at the community level. Come and hear how the issues and arguments are shaping up behind the preservation of local control.
 
Moderator:
John Ourand, Executive Editor, CableFAX's CableWORLD
 
Participants:
Kathryn Falk, VP Public and Government Affairs, Cox Communications, Inc.
Ken Fellman, Mayor of Arvada, Colorado (invited)
Ray LaMura, President, Virginia Telecommunications Cable Association
Mark Reilly, Vice President, Government Relations, Comcast
 
       Capitol Ballroom
Salon E
    How did a cable company become the best telephone company in the west?
As the cable industry embraces its new telephone products and Wall Street gives a big “thumbs up”, what are the “lessons learned” from the company that early-on took telephone to heart and has the ratings (and customers) to show for it. Hear executives from Cox Communications describe the steps they took to integrate telephony into their highly successful bundle and the resulting benefits to the company’s image, franchise relationships and bottom-line. Also expect to hear more about the customer service attributes that underlie Cox’s stellar J.D. Power ranking (#1 in the West) of phone companies and how the rest of the industry can benefit by following a similar trajectory.
 
Moderator:
Eric Brown, Senior Vice President of Operations, Western Division, Charter Communications
 
Participants:
Steve Kirkeby, Senior Director, Telecommunications Sector, J.D. Power and Associates
Al Mikolajczyk, Director of Broadband Marketing, Cox Communications Orange County/Palos Verdes
David Pugliese, Vice President of Product Marketing and Management, Cox Communications, Inc.
 
        Rayburn     FCC Panel on current and upcoming issues
Get a leg up and the inside story on current and upcoming FCC regulatory initiatives. You will leave this panel better able to explain to customers and state and local franchise authorities what the FCC is up to and how it affects them.

Moderator:
Frank Lloyd
, Partner, Mintz, Levin, Cohn, Ferris, Glovsky & Popeo

Participants
:
Dan Brenner
, Senior Vice President, Law & Regulatory Policy, National Cable and Telecommunications Association
Donna C. Gregg, Chief, Media Bureau, FCC
 
        12:30 p.m. - 2:00 p.m.
Grand Ballroom
Salons I & II

    Luncheon: Public Affairs Programming Awards Presentation
Sponsored by: Cable World  & CTPAA

Pause Parent Play
Pause Parent Play is a campaign designed to empower parents to choose what their kids watch, hear and play - from TV and movies to video games and music. This is coalition of corporations, entertainment companies and family groups, in consultation with U.S. Senate leaders.  
 
        2:15 p.m. - 3:30 p.m.    CONCURRENT SESSIONS (3):
 
       Capitol Ballroom
Salon D
    Digital TV (The regulatory environment & communicating with customers/media)
Examine the history and development of digital and high definition television, including the pace of the digital TV transition, an update on the current status of transition legislation in Congress and industry organizations' efforts to educate consumers about the transition in advance of its February 2009 deadline.

Moderator:
Earle Jones, Vice President, National Affairs, Comcast

 Participants:
Ann Bobeck - Associate General Counsel,National Association of Broadcasters
Diane Burstein, Deputy General Counsel, NCTA
Jeff Joseph, Vice President, Communications and Strategic Relationships, Consumer Electronics Association
Marcie Anderson – Vice President, Network Development, Cox Communications/ Northern Virginia
 
 
        Rayburn    

Reaching out to non-traditional markets - when media vehicles don't exist
What happens when you need to gain awareness for your product among niche audiences, or have to communicate with targeted diverse communities and there are no traditional media outlets that speak directly to these markets? This session brings together participants to discuss their insights on reaching non-traditional markets for public affairs, image and branding purposes.
 
Moderator:
Dan Ballister, Vice President of Communications and Public Affairs, Bright House Networks
 
Participants:
Christine Chen, Executive Director, Asian and Pacific Islander American Vote
Liza Sabater, Founder and Publisher and Managing Editor, Culturekitchen.com

Bob Witeck, CEO, Witeck-Combs Communications, Inc.

 
       Capitol Ballroom
Salon E
    Business Services & Relationship Building
Many of us spend so much time concentrating on the residential customer that we often lose sight of the untapped PR potential that already exists in our existing partnerships with the business and non-profit communities. Learn about ways to (internally and externally) leverage your relationships with the Ad Sales and Business Services divisions of your company.

Moderator:
Steve Raddock, Senior Vice President, Production & Marketing, The Meetrics Group
 
Participants :
Tom Feary, Vice President, Marketing, Adelphia Media Services
Bill Revell, Vice President, Business Services, Comcast
Paul Sly, Vice President, Advertising Sales Operations, Charter Communications
Brian Wirth,
Vice President, Government & Public Affairs, Time Warner Cable
 
        5:30 p.m. - 6:30 p.m.
Grand Ballroom Foyer
    President's Reception
Sponsored by: Charter Communications
 
        6:35 p.m. - 7:00 p.m.
Grand Ballroom
   President's Awards
 
        7:00 p.m. - 9:45 p.m.
Grand Ballroom
Salons I, II & III
    2006 Beacon Awards Dinner & Ceremony

Master of Ceremony:
John Salley,
Co-host of FSN's Best Damn Sports Show Period
Sponsored by: Fox Cable Networks
 
        10:00 p.m. - 12:00 a.m.
Garden Terrace

    Beacon Dessert Reception


Wednesday, March 22, 2006

        8:30 a.m. - 3:00 p.m.
Grand Ballroom
Salon I

    Cable In The Classroom Key Representatives Meeting



FORUM 2006 Sponsors:
  • A&E Television Networks - Co-Sponsor Public Affairs Achievement Awards
  • BET/Rap-It-Up - Beacon Centerpieces
  • AmericanLife TV Network - Monday Continental Breakfast
  • Bright House Networks - Co-Sponsor Public Affairs Achievement Awards
  • Cable FAXDaily - Marketing & Advertising Support
  • CableWORLD - Marketing & Advertising Support
  • Charter Communications - President's Reception
  • Fox Cable Networks – FORUM Program
  • Motorola – Badge Necklaces
  • Multichannel News – Marketing & Advertising Support
  • NBC Universal Cable – Hotel Room Keys
  • Nickelodeon's Let's Just Play - Opening Reception & Silent Auction
  • Oxygen Media – FORUM Note Pads & Pens
  • Rainbow Media Holdings - Beacon Gala Walk-in Graphics & Table Cards
  • Scripps Networks - Monday Walk-in Graphics
  • Scientific Atlanta - E-mail Stations
  • Time Warner Cable – Beacon Awards Program
  • The Inspiration Networks – Monday Refreshment & Networking Breaks
  • Turner Broadcasting System, Inc. – Conference Tote Bags
  • TV One - Tuesday Continental Breakfast & Refreshment Break
Mailing Address: PO BOX 75007 Washington, DC 20013-5007
Phone: 800.210.3396 or 202.222.2370
Fax: 202.222.2371
services@cablecommunicators.org