Savvy cable communicators know that corporate social responsibility and public affairs campaigns help the company's bottom line, and ACC has compiled information from several academic and other research studies full of facts to help you prove your case.
What cable industry or communications issue are you pondering? Chances are ACC has commissioned an
ACCbrief on it. These in-depth publications provide clarity on complex industry and communications issues and are designed for communications, public affairs, government relations, executive office and other staff members who need a clear, concise, subject-oriented guide from the cable perspective on industry topics.
ACC partnered with Topics Education to research the
Return on Investment of Public Affairs and the
Role of Technology in Public Affairs.
These resources for communicating with cable and technology reporters include articles, research, press releases and more.
Maintained by NCTA, PAIG is a full-scale, online, searchable database with information about public affairs initiatives conducted by cable companies, systems and networks at both the national and local levels.