During "Covering the Campaign - Cable's Impact on Presidential Politics", a FORUM 2008 general session, moderator Steve Effros and panelists Jim Fraenkel, executive producer and vice president, MTV News; Susan Gonzales, vice president, Comcast Foundation, Comcast Corporation; Jennifer Martin, Director of Public Relations, CNN; and Steve Scully, senior executive producer & political editor, C-SPAN discuss their company's voter initiatives and how they cover presidential elections.